International Journal of Resistive Economics

The Impact of Artificial Intelligence Adoption on Marketing Agility and Competitiveness in Startups

Volume 13, Issue 1, Winter 2025, Pages 1-7

10.22034/oajre.2025.527653.1118

Mehdi Asghrnejad Amiri, Majid Fattahi

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Developing a Model for Creating Innovative Businesses with an Approach Integrating Artificial Intelligence, Metaverse, and Social Networks Using Structural Equation Modeling

Volume 13, Issue 1, Winter 2025, Pages 8-28

10.22034/oajre.2025.548328.1148

Hossein Aliabadi, Reza Yousefi Saeidabadi, Majid Fattahi

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Developing a Model of Factors Affecting the Sales Development of Kalleh’s FMCG Products with a Shopper Marketing Approach

Volume 12, Issue 4, Autumn 2024, Pages 15-24

10.22034/oajre.2025.533644.1125

Nila Nejati Saravi, Majid Fattahi, Majid Fani

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Developing a Model of Factors Affecting Optimal Digital Marketing Implementation in Tourism Industry Startups

Volume 12, Issue 3, Summer 2024, Pages 1-13

10.22034/oajre.2025.533504.1124

Mahboubeh Nazari, Majid Fattahi, Majid Fani

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Designing a Digital Marketing Model for the Internationalization of Small and Medium-Sized Dairy Enterprises

Volume 12, Issue 2, Spring 2024, Pages 1-14

10.22034/oajre.2025.534049.1126

Tayebe Heydari Ardi, Majid Fattahi, Mohammad Reza Eghbal

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The Role of Digital Marketing in Behavioral Intention and Customer Acquisition in the Medical Equipment Industry: A Systematic Review

Volume 12, Issue 2, Spring 2024, Pages 46-60

10.22034/oajre.2025.505528.1103

Sara Serajpour, Majid Fattahi, Mohammad Reza Eghbal

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Testing the Digital Marketing Model for Enhancing Consumer Value of Startup Products

Volume 12, Issue 1, Winter 2024, Pages 45-54

10.22034/oajre.2025.545888.1140

Seyed Mohammad Mirmohammadi Shektaei, Majid Fattahi, Majid Fani

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Testing the model of interactive relationships among internal marketing, organizational intelligence, and organizational innovation

Volume 12, Issue 1, Winter 2024, Pages 81-93

10.22034/oajre.2025.505492.1102

Esmat Sadat Taheri, Majid Fattahi, Hassan Ali Aghajani

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Model of Entrepreneurial Leadership’s Role in the Performance of Small and Medium Enterprises Active in Nanotechnology

Volume 11, Issue 4, Autumn 2023, Pages 20-30

10.22034/oajre.2025.509704.1104

Mehdi Savadkouhi Mahforoujaki, Reza Yousefi Saeidabadi, Majid Fattahi

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Testing the Electronic Entrepreneurship Model in Small and Medium Enterprises

Volume 11, Issue 3, Summer 2023, Pages 45-55

10.22034/oajre.2025.545980.1141

Seyyed Shahin Hosseini, Majid Fattahi, Saeid Safarian Hamedani

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Performance of Knowledge-Based Companies and its Impact on Shaping Entrepreneurial Behaviors for Sustainable Economic Development

Volume 9, Issue 1, Winter 2021, Pages 1-13

Ziba Pazirofteh, Reza Yousefi Saidabadi, Majid Fattahi

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The Impact of Social Network Marketing on Consumer Willingness for Brand Purchase, given the Mediating Role of Customer Engagement

Volume 9, Issue 1, Winter 2021, Pages 67-81

Sara Serajpour, Majid .Fattahi, Farshideh Zameni

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