International Journal of Resistive Economics

Examining the Effect of Service Quality and Perceived Value on Repurchase Intention with the Mediating Role of Brand Preference

Volume 14, Issue 1, Winter 2026, Pages 145-157

10.22034/oajre.2026.572540.1185

Mohammad Moniri, Atefe Yazdani Varzi

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The Impact of Artificial Intelligence Adoption on Marketing Agility and Competitiveness in Startups

Volume 13, Issue 1, Winter 2025, Pages 1-7

10.22034/oajre.2025.527653.1118

Mehdi Asghrnejad Amiri, Majid Fattahi

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Examining the Impact of Digital Content Management Strategies on Audience Loyalty with the Mediating Role of User Experience

Volume 13, Issue 1, Winter 2025, Pages 29-44

10.22034/oajre.2025.527503.1117

Fatemeh Babaei Roudi

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The Impact of Digital Marketing on Customer Loyalty with the Mediating Role of Perceived Customer Value

Volume 11, Issue 4, Autumn 2023, Pages 1-7

10.22034/oajre.2025.527880.1119

Mehdi Asghrnejad Amiri, Mohammad Mehdi Asgari

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Testing the Relationships Among Social Marketing Variables in Small and Medium-Sized Enterprises: A Resistance Economy Approach

Volume 11, Issue 4, Autumn 2023, Pages 74-91

10.220.34.2023.29

Seyedeh Shima Ekhlasmand Fard

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Testing the Electronic Entrepreneurship Model in Small and Medium Enterprises

Volume 11, Issue 3, Summer 2023, Pages 45-55

10.22034/oajre.2025.545980.1141

Seyyed Shahin Hosseini, Majid Fattahi, Saeid Safarian Hamedani

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Investigating the Impact of Strategic Agility on Entrepreneurial Marketing Considering the Mediating Role of Organizational Intelligence in the Tourism Industry

Volume 11, Issue 1, Winter 2023, Pages 78-91

10.220.34.2023.44

Mohammad Ebrahim Naderi Khorshidi

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Explaining Effective Factors on Consumers Willingness to Pay More for Buying Green Products Based on the Value-Belief-Norm Theory

Volume 3, Issue 2, July 2015, Pages 27-38

Alireza Ziaei-Bideh, Mahsa Namakshenas Jahromi

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