This study aimed to prioritize the factors affecting the implementation of knowledge management with a marketing strategy approach in the subsidiary companies of the Mostazafan Foundation’s Agriculture and Livestock Holding. The research was conducted with a descriptive-survey design and applied nature. The statistical population comprised approximately 40 senior managers, from which 20 experts were selected using purposive sampling based on criteria such as age, education, and familiarity with knowledge management. Data were collected using a standardized questionnaire evaluating seven factors: strategy and objectives, structural factors, organizational infrastructure, information technology, organizational culture, human resources, and auditing and evaluation. The questionnaire’s validity was confirmed through content validity, and its reliability was verified with a consistency ratio of 0.09. Data analysis was performed using descriptive statistics and the Analytic Hierarchy Process (AHP). The results indicated that the priorities, in descending order, were structural factors, strategy and objectives, human resources, organizational infrastructure, organizational culture, information technology, and auditing and evaluation. These findings underscore the critical role of organizational structure and strategic focus in effectively implementing knowledge management, offering practical solutions for organizations seeking to enhance competitiveness through knowledge-based marketing strategies.